DISTANCE EDUCATION
M.B.A. DEGREE EXAMINATION, MAY 2017.
Fourth Semester
STORE AND MALL MANAGEMENT
(Upto 2012-13 Academic Year and 2013 Calendar Year)
Time Three hours Maximum 100 marks
PART A — × 8 40 marks)
Answer any FIVE questions.
1. What would be the appropriate floor plan for a
Explain.
2. Discuss the importance of quality and price ranges.
3. Describe the reasons for development of Malls and
Customer expectation with regard to it.
4. Write short note on gross margin return on inventory
management.
5. Discuss the need for retailing research with relevant
example.
6. Explain the importance of facilities for parking for stores.
7. Explain the different types of leadership.
8. Bring down and explain the different types of job position
in retail stores.
Sub. Code
41
DE-809
2
Ws 5
PART B — × 15 60 marks)
Answer any FOUR questions.
9. Briefly explain the different types of racks followed in the
retail outlet.
10. Distinguish between the visual merchandise and
merchandise display.
11. What do you understand by procurement efficiency?
Explain the techniques of inventory management.
12. ''Nowadays there is growing opportunity for stores and
Comment.
13. Write detailed note on
Employee training
Empowering.
14. Discuss the different modes of managing customer
service.
15. Describe the various career opportunities for retail
management.