Exam Details
| Subject | retail management | |
| Paper | ||
| Exam / Course | master of business administration | |
| Department | ||
| Organization | Vardhaman Mahaveer Open University | |
| Position | ||
| Exam Date | December, 2017 | |
| City, State | rajasthan, kota |
Question Paper
MP-602
December Examination 2017
Master of Business Administration II Year Examination
Retail Management
Paper MP-602
Time 3 Hours Max. Marks 80
Note: The question paper is divided into three sections B and C. Write answers as per given instructions.
Section A 8 × 2 16
(Very Short Answer Questions)
Note: Answer all questions. As per the nature of the question delimit your answer in one word, one sentence or maximum upto 30 words. Each question carries 2 marks.
What do you understand by Single Brand FDI and Multi Brand FDI?
What is In-store Retailing?
What is Shrinkage?
List four elements of retail store management.
What are isolated stores?
What is merchandising?
What is retail format?
(viii) What is multi-channel retailing?
475
MP-602 100 2 (P.T.O.)
475
MP-602 100 2
Section B 4 × 8 32
(Short Answer Questions)
Note: Answer any four questions. Each answer should not
exceed 200 words. Each question carries 8 marks.
What are the objectives and tools of Public Relations?
Explain the process of Job analysis in retail scenario.
What are the benefits of technology in retailing?
Explain grid and loop store layout.
Explain the types of retail location.
Explain the functions of retailers.
Differentiate between convenience store and supermarkets.
Discuss the advantages and disadvantages of Non-store
retailing. (Atleast four each.)
Section C 2 × 16 32
(Long Answer Questions)
Note: Answer any two questions. You have to delimit your each
answer maximum upto 500 words. Each question carries
16 marks.
10) Discuss the elements for success of retailing.
11) What precautions one should take while doing online shopping.
12) What is merchandise pricing? Discuss the factors influencing
merchandise pricing.
13) Explain the SWOT of FDI in retail in India.
December Examination 2017
Master of Business Administration II Year Examination
Retail Management
Paper MP-602
Time 3 Hours Max. Marks 80
Note: The question paper is divided into three sections B and C. Write answers as per given instructions.
Section A 8 × 2 16
(Very Short Answer Questions)
Note: Answer all questions. As per the nature of the question delimit your answer in one word, one sentence or maximum upto 30 words. Each question carries 2 marks.
What do you understand by Single Brand FDI and Multi Brand FDI?
What is In-store Retailing?
What is Shrinkage?
List four elements of retail store management.
What are isolated stores?
What is merchandising?
What is retail format?
(viii) What is multi-channel retailing?
475
MP-602 100 2 (P.T.O.)
475
MP-602 100 2
Section B 4 × 8 32
(Short Answer Questions)
Note: Answer any four questions. Each answer should not
exceed 200 words. Each question carries 8 marks.
What are the objectives and tools of Public Relations?
Explain the process of Job analysis in retail scenario.
What are the benefits of technology in retailing?
Explain grid and loop store layout.
Explain the types of retail location.
Explain the functions of retailers.
Differentiate between convenience store and supermarkets.
Discuss the advantages and disadvantages of Non-store
retailing. (Atleast four each.)
Section C 2 × 16 32
(Long Answer Questions)
Note: Answer any two questions. You have to delimit your each
answer maximum upto 500 words. Each question carries
16 marks.
10) Discuss the elements for success of retailing.
11) What precautions one should take while doing online shopping.
12) What is merchandise pricing? Discuss the factors influencing
merchandise pricing.
13) Explain the SWOT of FDI in retail in India.
Other Question Papers
Subjects
- accounting for managers
- advertising & sales promotion
- business environment
- business ethics
- capital market & sebi regulations
- collective bargaining & negotiation skills
- consumer behaviour & marketing research
- dissertation
- entrepreneurship & small business management
- financial management
- financial services
- fundamentals of information technology
- global business management
- human resource development
- human resource management
- indian labour legislation
- international financial management
- management and organizational behaviour
- management information system
- managerial economics
- marketing management
- operations management
- organizational development & training
- performance management & compensation planning
- product & brand management
- project management
- quantitative techniques
- research methodology
- retail management
- sales & logistics management
- security analysis & portfolio management
- strategic management