MP-401(Old)/205
December Examination 2016
Master of Business Administration II Year Examination
Strategic Management
Paper MP-401(Old)/205
Time 3 Hours Max. Marks 80
Note: The question paper is divided into three sections B and C. Write answers as per given instructions.
Section A 8 × 2 16
(Very Short Answer Questions)
Note: Answer all questions. As per the nature of the question delimit your answer in one word, one sentence or maximum upto 30 words. Each question carries 2 marks.
What do you mean by strategic planning?
What is corporate level strategy?
What do you mean by PEST analysis?
What is market penetration?
What is focus strategy?
What is resource allocation?
What do you mean by corporate culture?
(viii) What is strategic surveillance?
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MP-401(Old)/205 400 2 (P.T.O.)
MP-401(Old)/205 400 2
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Section B 4 × 8 32
(Short Answer Questions)
Note: Answer any four questions. Each answer should not
exceed 200 words. Each question carries 8 marks.
Describe strategic management process in detail.
Explain porter's five forces model.
What different approaches can be used by strategists for
organizational appraisal?
Explain the favourable conditions to pursue a cost strategy.
Explain different factors affecting strategic choices.
Explain the major behavioural implementation issues.
What is operational effectiveness? What are the areas of OE?
Explain the importance of Case Analysis approaches in
implementation of strategic management.
Section C 2 × 16 32
(Long Answer Questions)
Note: Answer any two questions. You have to delimit your each
answer maximum upto 500 words. Each question carries
16 marks.
10) What is strategic intent? Explain hierarchy of strategic intent
and its importance.
11) Explain various types of expansion strategies in detail.
12) Discuss the interrelationship that exists between the formulation
and implementation of strategies. Provide suitable examples.
13) Write a detailed note on the nature, purpose and importance of
strategic evaluation.