Exam Details
Subject | international marketing | |
Paper | paper 6 | |
Exam / Course | post graduate diploma in marketing management (pgdmm) | |
Department | ||
Organization | Nalanda Open University | |
Position | ||
Exam Date | 2017 | |
City, State | bihar, patna |
Question Paper
Nalanda Open University
Annual Exam-2017
Post Graduate Diploma in Marketing Management (PGDMM)
Paper-VI (International Marketing)
Time: 3.00 Hrs. Full Marks: 80
Answer any Five Questions. All questions carry euqal marks.
1. Explain the benefit of International Marketing.
2. What is political environment Is it country specific, firm specific or both What are
its major components
3. Differentiate between a free trade area and a common market. Explain the marketing
implications of the diffeences.
4. Explain the role of analysis of Entry Strategies.
5. What were the purposes for which IMF and world Bank were established
6. What do you mean by Market Research Discuss its nature and scope of marketing
research.
7. Explain in brief the functions of the World Trade Organisation. What are the major
principles of multilateral trading system
8. Discuss the export-import procedures.
9. What is the role of a service institutions in international trade Comment.
10. Write notes on any two of the following
European Monetary System
Research Design
Import licening procedures
Annual Exam-2017
Post Graduate Diploma in Marketing Management (PGDMM)
Paper-VI (International Marketing)
Time: 3.00 Hrs. Full Marks: 80
Answer any Five Questions. All questions carry euqal marks.
1. Explain the benefit of International Marketing.
2. What is political environment Is it country specific, firm specific or both What are
its major components
3. Differentiate between a free trade area and a common market. Explain the marketing
implications of the diffeences.
4. Explain the role of analysis of Entry Strategies.
5. What were the purposes for which IMF and world Bank were established
6. What do you mean by Market Research Discuss its nature and scope of marketing
research.
7. Explain in brief the functions of the World Trade Organisation. What are the major
principles of multilateral trading system
8. Discuss the export-import procedures.
9. What is the role of a service institutions in international trade Comment.
10. Write notes on any two of the following
European Monetary System
Research Design
Import licening procedures
Other Question Papers
Subjects
- consumer behaviour
- fundamentals of marketing management
- international marketing
- management of marketing communication & advertising
- marketing cimmunication and advertising
- marketing of services
- product management
- sales and distribution management
- sales, distribution and retail management