Exam Details

Subject international marketing
Paper paper 6
Exam / Course post graduate diploma in marketing management (pgdmm)
Department
Organization Nalanda Open University
Position
Exam Date April, 2018
City, State bihar, patna


Question Paper

Nalanda Open University
Annual Exam-2018
Post Graduate Diploma in Marketing Management (PGDMM)
Paper-VI (International Marketing)
Time: 3.00 Hrs. Full Marks: 80
Answer any Five Questions. All questions carry euqal marks.
1. Discuss the International Marketing Decision Factors.
2. Explain the cultural and Social Forces in International Marketing?
3. Explain the marketing implications of the factors contributing to the successful development of
multinational market group.
4. Explain Joint Venture. Discuss its significance in International Market Strategies.
5. Describe briefly the Asian Crises.
6. What is research design? Discuss its measurement.
7. Explain the import licensing procedures.
8. What do you mean by regulatory document? Discuss its components.
9. Explain the Institutional set-up for Export Promotion in India.
10. Write notes on any two of the following:-
Bill of Lading
Marketing mix
Strategic marketing



Other Question Papers

Subjects

  • consumer behaviour
  • fundamentals of marketing management
  • international marketing
  • management of marketing communication & advertising
  • marketing cimmunication and advertising
  • marketing of services
  • product management
  • sales and distribution management
  • sales, distribution and retail management