DISTANCE EDUCATION
M.B.A. DEGREE EXAMINATION, DECEMBER 2017.
Fourth Semester
GROWTH MANAGEMENT
(2013-14 Academic Year 2014 Calendar Year onwards)
Time Three hours Maximum 100 marks
PART A — X 8 40 marks)
Answer any FIVE questions only.
1. What do you understand by Growth Management?
2. What is meant by reinventing the future?
3. Write short note on vertical growth and horizontal
growth.
4. Write any four internal and external factors of
considerations in choosing the strategic growth choice.
5. What do you known about Mentor for Growth?
6. Explain High Growth Road Map.
7. What is meant by product and brand domain?
8. Write about Rapid Growth Strategies.
Sub. Code
45
DE-3321
WSS
2
PART B — X 15 60 marks)
Answer any FOUR questions only.
9. Discuss process in Growth Management.
10. Contribute your ideas and suggestions for developing a
growth proposition and plan.
11. Briefly explain about various types of venture strategies.
12. How you should made efficient decision-making process?
13. Write in elaborate about Greiner's model of Crises
Induced Growth.
14. Explain the risks included in Handling un-sought
consequences of growth.
15. Write a brief note on the following
Efficiency improvement
Effectiveness enhancement
Excellence management.
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