DISTANCE EDUCATION
M.B.A. DEGREE EXAMINATION, MAY 2018.
Fourth Semester
GROWTH MANAGEMENT
(Upto 2012-13 Academic Year and 2013 Calendar Year)
Time Three hours Maximum 100 marks
PART A — x 8 40 marks)
Answer any FIVE questions.
1. Define the terms 'growth' and 'growth management'.
2. State the ways of building up growth proposition and
plan.
3. Enumerate the internal and external factors affecting
growth choice.
4. What are change management tools in place?
5. How do you manage growth fatigue? Explain.
6. Narrate the ways of turning risks into opportunities.
7. What is meant by Kaizen and radical innovation?
Explain.
8. Write a brief note on TOWS model.
Sub. Code
44
DE-4226
WS
2
PART B — x 15 60 marks)
Answer any FOUR questions.
9. Explain process of growth management.
10. Distinguish between improvement and venture
strategies.
11. Discuss the employee development plans in brief.
12. Critically examine Greiner's model of crisis induced
growth.
13. How is growth secured in every domain? Explain.
14. State and explain the ways of sustaining growth.
15. Examine Porter's Generic competitive strategies in brief.
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