D.B.M. (Semester (CBCS) Examination Oct/Nov-2017
BUSUNESS RESEARCH
wateriI
Day Date: Tuesday, 21-11-2017 Max. Marks: 70
Time: 10.30 AM to 01.00 PM
Instructions: Answer all questions.
Figures to the right indicate full marks.
Q.1 Choose the correct alternative. 07
In type of questionnaire the researcher cannot draw a conclusion
for a research topic.
Close ended Open ended
Multiple choice All the above
The report writing is done according to
Theory Practical
Format Table
is the first step in sampling process.
Selection of sampling unit Determining sample size
Collection of data Defining the population
Market research has a validity constraint due to
Time Date time
People Money
is used to collect the information from large population
located in different area.
Survey Schedule
Questionnaire Data
of questions has only two alternatives to choose from.
Multiple choice Dichotomous
Open ended Close ended
is done after interpretation.
Sampling Report writing
Bibliography None of these
State whether true or false 07
Reliability of research depends on source of data.
Report writing is first phase in business research.
Goal orientation measurability are the characteristics of good
sampling design.
Internet is a source of secondary data
Size of sample should not be too small or too large.
In research process the coding decoding is done to keep secrecy.
Report writing is done by researcher itself.
Q2 Write short notes on (any 14
Data Interpretation of.
Research process.
Steps in sampling.
Page 2 of 2
SLR-CE-5
Q.3 Write short notes on (any 14
Sampling size.
Scope of business research.
Validity reliability of research.
Q.4 Write long answer (any one) 14
Layout of research paper.
Write a close ended questionnaire to conduct the marketing survey of two
wheeler product.
Q.5 Write long answers any one) 14
Explain Report writing in brief.
What is secondary data? Explain various sources of secondary data.