OCTOBER 2018 Sub. Code: 1616
M. OPTOM EXAMS
SECOND YEAR
PAPER VI COMMUNITY OPTOMETRY
Q.P. Code: 281616
Time: Three hours Maximum: 100 Marks
I. Elaborate on: x 20 40)
1. Write in detail about internal and external aspects of public relations.
2. Write in detail about the benefits of public relations.
II. Write notes on: (10 x 6 60)
1. Eye banking.
2. Press release.
3. Public speaking techniques.
4. Panel research.
5. Effective leadership.
6. Needs of customers.
7. Volunteer activities.
8. Ocular hygiene.
9. Methods to avoid alienation of employees.
10. Customer service.