DISTANCE EDUCATION
M.B.A. DEGREE EXAMINATION, MAY 2018.
Second Semester
BUSINESS RESEARCH
(Upto 2012 13 Academic year and 2013 calendar year)
Time Three hours Maximum 100 marks
SECTION A — x 8 40 marks)
Answer any FIVE questions.
All questions carry equal marks.
1. List out the main purpose of Business Research.
2. What is Research Problem? How will you identify right
problem for research?
3. Define -Sampling Design. What are the principles of
Sampling Design?
4. What is Primary Data? State its nature.
5. Describe the essentials of a good questionnaire.
6. What is meant by analysis of Data? What are the
importance of Analysis of Data?
7. Bring out the role and types of research report.
8. How will you evaluate the research design?
Sub. Code
23
DE-4235
2
SER
SECTION B — x 15 60 marks)
Answer any FOUR questions.
All questions carry equal marks.
9. Bring out and discuss about types of research report.
10. What is Hypothesis? Discuss about various types of
Hypothesis.
11. List out and discuss about various methods of Sampling.
12. What do you mean by interview method of data
collection? Explain its features and limitations.
13. Write a note in different types of analysis of data,
pointing out the significance of each.
14. Critically examine about principles of good report
writing.
15. What is Sample Size? State and discuss the factors
affecting the size of the sample.