Exam Details

Subject Marketing And Entrepreneurship
Paper
Exam / Course Diploma in Production of Value Added Products from Cereals, Pulses and Oilseeds
Department School of Agriculture (SOA)
Organization indira gandhi national open university
Position
Exam Date June, 2016
City, State new delhi,


Question Paper

Enlist the various ways to enter international market. Explain in brief the indirect route.

Who is an entrepreneur Do you agree that risk-taking is an important aspect of entrepreneurial life, justify.

Define project report. Explain the various aspects covered in a project report.

What do you mean by a product Explain the concept of product life cycle.

3. What do you understand by the term promotion mix What are the components of the promotion mix

Enlist various tools and techniques of controlling. Briefly describe break-even
analysis as a tool of controlling device.

Why is controlling referred to as "backward bending" If controlling is said to be the last function of management process then which one is the first function

5. Differentiate between the following (any four)

Joint venture and merger.

LOCO Price and FRANCO Price.

Long term finance and short term finance.

Advantages of borrowed and owned capital.

Direct cost and indirect cost.

6. Write short notes on any ten of the following

Net profit ratio

Advantages of diversification

DEPB

EPCG

CIF

Locus of control

Achievement motivation

SIDBI

NABARD

SFC

SIDC

Marketing

7. Discuss the various sources from where businessman can derive the business ideas.

8. Discuss the areas/ activities in which the businessman can develop his marketing strategies to counter the competitors.


Departments

  • Centre for Corporate Education, Training & Consultancy (CCETC)
  • Centre for Corporate Education, Training & Consultancy (CCETC)
  • National Centre for Disability Studies (NCDS)
  • School of Agriculture (SOA)
  • School of Computer and Information Sciences (SOCIS)
  • School of Continuing Education (SOCE)
  • School of Education (SOE)
  • School of Engineering & Technology (SOET)
  • School of Extension and Development Studies (SOEDS)
  • School of Foreign Languages (SOFL)
  • School of Gender Development Studies(SOGDS)
  • School of Health Science (SOHS)
  • School of Humanities (SOH)
  • School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
  • School of Journalism and New Media Studies (SOJNMS)
  • School of Law (SOL)
  • School of Management Studies (SOMS)
  • School of Performing Arts and Visual Arts (SOPVA)
  • School of Performing Arts and Visual Arts(SOPVA)
  • School of Sciences (SOS)
  • School of Social Sciences (SOSS)
  • School of Social Work (SOSW)
  • School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
  • School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
  • School of Translation Studies and Training (SOTST)
  • School of Vocational Education and Training (SOVET)
  • Staff Training & Research in Distance Education (STRIDE)

Subjects

  • Baking And Flour Confectionery
  • Food Fundamental
  • Food Microbiology
  • Food Quality Testing And Evaluation
  • Marketing And Entrepreneurship
  • Milling of Wheat, Maize and Coarse Grains
  • Paddy Processing
  • Processing Of Pulses And Oilseeds