DISTANCE EDUCATION
M.B.A. (Tourism) DEGREE EXAMINATION, MAY 2017.
Fourth Semester
TOURISM ENTREPRENEURSHIP
(Upto 2012-13 Academic Year 2013 Calendar Year)
Time Three hours Maximum 100 marks
SECTION A — 8 40 marks)
Answer any FIVE questions.
1. Explain Peter Drucker's idea on 'Systematic
Entrepreneurship'.
2. Describe "Individualism vs. Collectivism" in context of
Entrepreneurial culture.
3. Describe the nature of hotel industry in India.
4. Explain the risk involved in establishing shopping malls.
5. Describe the scope of venturing new restaurant business.
6. Enumerate the success factor of theme parks.
7. What is the need of hotel tourism venturing into
restaurants?
8. Explain the characteristics of tour operators.
Sub. Code
41
DE-563
2
wk7
SECTION B — × 15 60 marks)
Answer any FOUR questions.
9. Explain the sources of innovation.
10. Explain the components of entrepreneurial culture.
11. Enumerate the returns reaped in travel tourism.
12. Discuss the sources of finance for accommodation sector.
13. Enumerate the growth of transportation sector in India.
14. Explain the success story of TAJ group of hotels.
15. Discuss the programmes supporting entrepreneurial
development.