GUG/W/18/941 1 P.T.O
Post Graduate Diploma In Business Management One Year
DBM-05-Paper-V Business Research Methods Computing Techniques
P. Pages 1 GUG/W/18/941
Time Three Hours Max. Marks 80

Notes 1. Attempt any four questions.
2. All questions carry equal marks.
1.
What is Business Research? Explain scope of Business Research, types of Business Research and stages in research process.
20
2.
Explain nature and errors in survey research. Discuss also classifying survey research methods.
20
3.
Define attitude. Explain techniques for measuring attitude and physiological measure of attitude.
20
4.
Write a note on Information and knowledge management. Discuss Global Information systems and Decision support systems.
20
5.
What is data analysis? Discuss editing and coding in detail.
20
6.
Explain the communication models. Also explain features, do's and don'ts of power point presentation.
20
7.
Write a detail note on research report writing process.
20
8.
Write short note on any two.
Tabular and graphic methods of displaying data.
Intranets and Internet
Questionnaire design
Criteria for good measurement.
20

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