Exam Details
| Subject | retail sales management – i | |
| Paper | ||
| Exam / Course | bachelor of business administration | |
| Department | ||
| Organization | Gondwana University | |
| Position | ||
| Exam Date | 2018 | |
| City, State | maharashtra, gadchiroli |
Question Paper
GUG/W/18/806 1 P.T.O
Bachelor of Business Administration (B.B.A. PART III) Fifth Semester
BBA343 Retail Sales Management I
P. Pages 1 GUG/W/18/806
Time Three Hours Max. Marks 80
Notes 1. All questions are compulsory.
2. All questions carry equal marks.
1.
What is Retail? Discuss the classification of retail sector.
8
Describe the functions of the retailer.
OR
8
Explain the growth of retail in India. Give reasons for changing Retail Landscape.
16
2.
State the phases of growth of Retail Markets.
8
Explain in detail evolution of retailing formats.
OR
8
What is Franchising? Explain types of franchising.
16
3.
Critically examine the factors influencing the retail shoppers.
8
State the procedure for market research for understanding retail markets.
OR
8
Explain the consumer decision making process in detail.
16
4.
State the factors affecting retail store location.
8
State the functions of merchandising manager.
OR
8
Explain importance and types of stores locations.
16
5.
Write short notes
Retail Equation.
4
Self Service Stores.
4
Changing consumer behavior in India.
4
Stages in merchandising planning.
4
*0618*
Bachelor of Business Administration (B.B.A. PART III) Fifth Semester
BBA343 Retail Sales Management I
P. Pages 1 GUG/W/18/806
Time Three Hours Max. Marks 80
Notes 1. All questions are compulsory.
2. All questions carry equal marks.
1.
What is Retail? Discuss the classification of retail sector.
8
Describe the functions of the retailer.
OR
8
Explain the growth of retail in India. Give reasons for changing Retail Landscape.
16
2.
State the phases of growth of Retail Markets.
8
Explain in detail evolution of retailing formats.
OR
8
What is Franchising? Explain types of franchising.
16
3.
Critically examine the factors influencing the retail shoppers.
8
State the procedure for market research for understanding retail markets.
OR
8
Explain the consumer decision making process in detail.
16
4.
State the factors affecting retail store location.
8
State the functions of merchandising manager.
OR
8
Explain importance and types of stores locations.
16
5.
Write short notes
Retail Equation.
4
Self Service Stores.
4
Changing consumer behavior in India.
4
Stages in merchandising planning.
4
*0618*
Other Question Papers
Subjects
- business
- business communication management
- business demography and environmental studies-i
- business economics-i
- business economics-ii
- business environment
- business environment management-i
- business environment management-ii
- business law
- business law i
- business law ii
- business strategy for entrepreneurship
- computer application for business-i paper - vii
- computer application for business-ii
- computer applications
- cost accounting
- decision making
- direct taxes
- effective communication i
- effective communication ii
- english (business communication)-i
- english (business communication)-ii
- entrepreneurship development-i
- entrepreneurship development-ii
- environment management
- export/import management
- family business management
- financial accounting
- financial accounting-ii
- financial management
- financial management i
- financial management ii
- foundation of human skills and cultural heritage-ii
- human resource management i
- human resource management ii
- income tax
- indirect taxes
- industrial and business law
- international marketing
- logistic management-i
- logistic management-ii
- management accounting
- management accounting i
- management accounting ii
- management of co-operatives & ngo
- management of services
- management of small scale industries
- managerial economics i
- managerial economics ii
- market research
- marketing management
- material management
- operations management
- principles of management i
- principles of management ii
- principles of management-i
- principles of management-ii
- principles of marketing management-i
- principles of marketing management-ii
- production management
- project management
- project work
- public relations management
- quantitative methods i
- quantitative methods in business ii
- research methodology in management
- retail management
- retail sales management – i
- rural marketing
- service sector management-i
- service sector management-ii
- statistical methods for business-i
- statistical methods for business-ii
- supply chain/logistics management