Exam Details

Subject health communication: development and dissemination systems
Paper
Exam / Course master of business administration
Department
Organization Gondwana University
Position
Exam Date 2018
City, State maharashtra, gadchiroli


Question Paper

GUG/W/18/10748 1 P.T.O
Master of Business Administration (CBCS and Old Pattern) Fourth Semester Old+CBCS
MBA246E Paper-SP05-PCB4EE5 Health Communication Development
Dissemination (Health Care Management)
P. Pages 1 GUG/W/18/10748
Time Three Hours Max. Marks 70

Notes 1. Attempt any five questions.
2. All questions carry equal marks.
1.
What is Health communication? Describe interpersonal communication and inter-cultural communication in detail.
14
2.
What is Health ethics? Explain mass media health images in detail.
14
3.
Describe health communication in detail for AIDS Awareness and smoking cessation.
14
4.
Discuss the process of planning, delivering and evaluating health information disease prevention campaigns.
14
5.
Describe health care delivery systems in detail.
14
6.
State the role and importance of health literacy programs and strategies for the awareness of public health.
14
7.
What is genetic counselling? State the need of genetic counselling in areas of inherited disorders.
14
8.
Describe employer participation for better health care management.
14
9.
Discuss the role of mass-media in parenting education.
14
10.
Write short notes on any two.
Successful and unsuccessful health communication campaign.
Disease prevention campaigns.
Health policy initiatives.
Dimension of health care communication.
14

*2906*


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  • advanced financial management
  • advanced marketing techniques
  • agro-input management
  • applifd oferations research
  • bank financial management
  • banking operations and services
  • basics of financial accounting for bankers
  • business ethics & corporate governance
  • business legislation
  • business research
  • community health, epidemiology &population management
  • computers for managers
  • consumer buying behavior & integrated marketing communications
  • conventional and non-conventional renewable energy systems
  • corporate taxation
  • cost & management accounting
  • database management systems
  • e-business
  • energy audit and management
  • energy systems planning
  • enterprise resource planning
  • entrepreneurial development
  • environment management
  • external sector in india – policy, procedures &practices
  • financial accounting
  • financial management
  • financial management for agri business
  • financial services management
  • floriculture, biotech and food processing units
  • foreign exchange management &export finance
  • found. course in hrm
  • found. course in marketing & sales management
  • global hrm scenario & practices
  • health and hospital information
  • health communication: development and dissemination systems
  • health systems management
  • healthcare and social policy
  • human resource development strategies and systems
  • india’s foreign trade policy &international economic organizations
  • industrial relations & labour regulations
  • innovations in it
  • international finance & human resource management
  • international marketing
  • laws and regulations to banking
  • livestock management
  • managerial economics
  • operations management
  • organizational behavior & development
  • performance management & compensation
  • portfolio management
  • power environment interface
  • power pricing & power purchase agreements
  • principles of management
  • product management & brand management
  • production and materials management
  • project management
  • project management and quality management
  • pubuc system management
  • quantitative techniques
  • retail & services marketing
  • risk management and derivatives
  • rural marketing
  • security analysis & portfolio management
  • software engineering & management
  • strategic management
  • supply chain management
  • technology & r&d management
  • total quality management
  • training & development practices
  • trends in agri business