Exam Details
| Subject | found. course in marketing & sales management | |
| Paper | ||
| Exam / Course | master of business administration | |
| Department | ||
| Organization | Gondwana University | |
| Position | ||
| Exam Date | 2018 | |
| City, State | maharashtra, gadchiroli |
Question Paper
GUG/W/18/10676 1 P.T.O
Master of Business Administration (CBCS And Old Pattern) First Semester Old+CBCS
PCB1C03 C13 Foundation Course in Marketing Sales Management
P. Pages 1 GUG/W/18/10676
Time Three Hours Max. Marks 70
Notes 1. Attempt any five questions.
2. All questions carry equal marks.
1.
"Marketing Begins and Ends with the Consumer" Discuss.
14
2.
Describe the marketing mix for service industries.
14
3.
What do you mean by new product development? Discuss various methods of pricing.
14
4.
Explain the process of distribution, logistics and supply chain management.
14
5.
What is marketing communication? Discuss it's process.
14
6.
Explain various techniques and methods of Sales promotion.
14
7.
Describe selling processes and types of sales organisations.
14
8.
Briefly discuss recruitment, selection and training of sales organizations.
14
9.
What is sales forecasting? List out various methods of sales forecasting.
14
10.
Write short notes on any two.
Methods of Sales Control.
Sales Cost analysis.
Targeting and Positioning.
Warehousing and Storage.
14
*2844*
Master of Business Administration (CBCS And Old Pattern) First Semester Old+CBCS
PCB1C03 C13 Foundation Course in Marketing Sales Management
P. Pages 1 GUG/W/18/10676
Time Three Hours Max. Marks 70
Notes 1. Attempt any five questions.
2. All questions carry equal marks.
1.
"Marketing Begins and Ends with the Consumer" Discuss.
14
2.
Describe the marketing mix for service industries.
14
3.
What do you mean by new product development? Discuss various methods of pricing.
14
4.
Explain the process of distribution, logistics and supply chain management.
14
5.
What is marketing communication? Discuss it's process.
14
6.
Explain various techniques and methods of Sales promotion.
14
7.
Describe selling processes and types of sales organisations.
14
8.
Briefly discuss recruitment, selection and training of sales organizations.
14
9.
What is sales forecasting? List out various methods of sales forecasting.
14
10.
Write short notes on any two.
Methods of Sales Control.
Sales Cost analysis.
Targeting and Positioning.
Warehousing and Storage.
14
*2844*
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- advanced financial management
- advanced marketing techniques
- agro-input management
- applifd oferations research
- bank financial management
- banking operations and services
- basics of financial accounting for bankers
- business ethics & corporate governance
- business legislation
- business research
- community health, epidemiology &population management
- computers for managers
- consumer buying behavior & integrated marketing communications
- conventional and non-conventional renewable energy systems
- corporate taxation
- cost & management accounting
- database management systems
- e-business
- energy audit and management
- energy systems planning
- enterprise resource planning
- entrepreneurial development
- environment management
- external sector in india – policy, procedures &practices
- financial accounting
- financial management
- financial management for agri business
- financial services management
- floriculture, biotech and food processing units
- foreign exchange management &export finance
- found. course in hrm
- found. course in marketing & sales management
- global hrm scenario & practices
- health and hospital information
- health communication: development and dissemination systems
- health systems management
- healthcare and social policy
- human resource development strategies and systems
- india’s foreign trade policy &international economic organizations
- industrial relations & labour regulations
- innovations in it
- international finance & human resource management
- international marketing
- laws and regulations to banking
- livestock management
- managerial economics
- operations management
- organizational behavior & development
- performance management & compensation
- portfolio management
- power environment interface
- power pricing & power purchase agreements
- principles of management
- product management & brand management
- production and materials management
- project management
- project management and quality management
- pubuc system management
- quantitative techniques
- retail & services marketing
- risk management and derivatives
- rural marketing
- security analysis & portfolio management
- software engineering & management
- strategic management
- supply chain management
- technology & r&d management
- total quality management
- training & development practices
- trends in agri business