Exam Details
| Subject | strategic management | |
| Paper | ||
| Exam / Course | b.sc. in hospitality and hotel administration - specialization | |
| Department | ||
| Organization | National Council For Hotel Management And Catering Technology | |
| Position | ||
| Exam Date | November, 2016 | |
| City, State | uttar pradesh, noida |
Question Paper
SUBJECT CODE: BHM327 EXAM DATE: 18.11.2014
SM/NOV/ODD/14-15/01 Page 1 of 2
ROLL No…………….
NATIONAL COUNCIL FOR HOTEL MANAGEMENT
AND CATERING TECHNOLOGY, NOIDA
ACADEMIC YEAR 2014-2015
COURSE 5th Semester of 3-year B.Sc.in H&HA (Specialisation)
SUBJECT Strategic Management
TIME ALLOWED 03 Hours MAX. MARKS: 100
(Marks allotted to each question are given in brackets)
Q.1. Define a Mission Statement and Vision Statement. Write its scope and importance.
OR
Define Strategic Management process and explain the need of Strategic
Management in the business industry.
Q.2. Explain in detail about Adaptive search and Intuition search.
OR
Explain in detail about Strategic factors and Picking Niches.
Q.3. Write in detail about SWOT analysis.
OR
Explain in detail about the environmental analysis.
Q.4. Define the following:
Stability strategy
Expansion strategy
OR
Explain in detail about internal resource analysis.
Q.5. Explain in detail about BCG Matrix.
Q.6. Write short notes on:
Combination strategy
QSPM
SUBJECT CODE: BHM327 EXAM DATE: 18.11.2014
SM/NOV/ODD/14-15/01 Page 2 of 2
Q.7. Explain in detail about McKinsey's 7S frame work.
Q.8. Explain in detail about the evaluation of strategy.
Q.9. Define a policy and explain its functional areas.
Q.10. Write short notes on:
Mergers
Product life cycle
Take over
SBU
(4x 2 ½
SM/NOV/ODD/14-15/01 Page 1 of 2
ROLL No…………….
NATIONAL COUNCIL FOR HOTEL MANAGEMENT
AND CATERING TECHNOLOGY, NOIDA
ACADEMIC YEAR 2014-2015
COURSE 5th Semester of 3-year B.Sc.in H&HA (Specialisation)
SUBJECT Strategic Management
TIME ALLOWED 03 Hours MAX. MARKS: 100
(Marks allotted to each question are given in brackets)
Q.1. Define a Mission Statement and Vision Statement. Write its scope and importance.
OR
Define Strategic Management process and explain the need of Strategic
Management in the business industry.
Q.2. Explain in detail about Adaptive search and Intuition search.
OR
Explain in detail about Strategic factors and Picking Niches.
Q.3. Write in detail about SWOT analysis.
OR
Explain in detail about the environmental analysis.
Q.4. Define the following:
Stability strategy
Expansion strategy
OR
Explain in detail about internal resource analysis.
Q.5. Explain in detail about BCG Matrix.
Q.6. Write short notes on:
Combination strategy
QSPM
SUBJECT CODE: BHM327 EXAM DATE: 18.11.2014
SM/NOV/ODD/14-15/01 Page 2 of 2
Q.7. Explain in detail about McKinsey's 7S frame work.
Q.8. Explain in detail about the evaluation of strategy.
Q.9. Define a policy and explain its functional areas.
Q.10. Write short notes on:
Mergers
Product life cycle
Take over
SBU
(4x 2 ½
Other Question Papers
Subjects
- accommodation management - i
- accommodation management - ii
- accommodation management - iii
- accommodation management - iv
- accommodation management - v
- accommodation management - vi
- business economics
- business ethics & law
- entrepreneurship
- facility planning
- financial management
- food & beverage management - i
- food & beverage management - ii
- food & beverage management - iii
- food & beverage management - iv
- food & beverage management - v
- food & beverage management - vi
- food production management - i
- food production management - ii
- food production management - iii
- food production management - iv
- food production management - v
- food production management - vi
- human resource (m&d)
- sales & marketing
- strategic management