Exam Details

Subject communication research methods
Paper
Exam / Course msc. visual communication
Department
Organization loyola college
Position
Exam Date April, 2018
City, State tamil nadu, chennai


Question Paper

1
LOYOLA COLLEGE (AUTONOMOUS), CHENNAI 600 034
M.Sc.DEGREE EXAMINATION VISUAL COMMUNICATION
THIRDSEMESTER APRIL 2018
VC 3814- COMMUNICATION RESEARCH METHODS
Date: 24-04-2018 Dept. No. Max. 100 Marks
Time: 09:00-12:00
PART-A
Answer all the questions in about 50 words 10X2=20 marks
1. Variable
2. Research design
3. Snowball sampling
4. Hypothesis
5. Plagiarism
6. APA Format
7. Case study
8. Pilot study
9. Population
10. Reliability
PART-B
Answer any five of the following 5X8=40 marks
11. Explain Primary source and secondary data source.
12. What are the various scales of measurement that are used in research?
13. How to draft a questionnaire for research?
14. Enumerate the process in in-depth interview.
15. Distinguish between qualitative and quantitative data. 16. What are the various Kinds of charts and diagrams, which are used in data analysis?
17. Describe the purpose of research.
PART-C
Answer any two of the following 2X20=40 marks
18. What are the steps involved in a research process?
19. Illustrate random sampling techniques that are used in the media research.
20. Explain step by step process in conducting a survey research.
21. Describe the format of writing a research report in detail.


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Subjects

  • advanced editing and production
  • communication research methods
  • communication theories
  • computer graphics
  • contemporary advertising
  • development communication
  • digital design
  • film studies
  • image and imagination
  • integrated marketing communications
  • life skills training
  • media economics
  • media laws and ethics
  • media management
  • media technologies
  • new media studies
  • public relations and event management
  • science and art of light
  • science and art of sound
  • summer training programme
  • television production
  • visual methodologies
  • web and interactive media
  • writing for media