M.Phil. DEGREE EXAMINATION, NOVEMBER 2017
First Semester
Commerce
METHODOLOGY OF BUSINESS RESEARCH
(CBCS 2017 onwards)
Time 3 Hours Maximum 75 Marks
Section A x 3 21)
Answer all the questions.
1. What is business research?
2. How will you identify a research problem?
3. What do you mean by sample design?
4. What is the meaning of measurement in research?
5. Write a note on Likert's scale.
6. Point out the possible sources of error in management.
7. What is the need for pre testing?
Section B 6 24)
Answer any Four of the following.
8. Discuss the problem of control of sample size. What are
the reasons for controlling sample size?
9. Distinguish between a pilot study and pre-test.
Sub. Code
7PCO1C1
AFS-0192
2
Ws5
10. What are the do's and don'ts in interviewing a
respondent?
11. What are the sources of secondary data?
12. How would you classify research design?
13. Draw a table and show its components.
Section C 10 20)
Answer all the questions choosing either or
14. Select a research problem and prepare a research
design for its study.
Or
Explain the different types of research in business
research.
15. Explain the various steps involved in report writing.
Or
Discuss the various types of hypothesis.
Section D x 10 10)
Compulsory.
16. Select three research studies that have appeared recently
in major journals in your field. Evaluate the hypothesis
set for those studies.
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