DISTANCE EDUCATION
B.B.A. DEGREE EXAMINATION, DECEMBER 2017.
BUSINESS COMMUNICATION
(2005 onwards)
Time Three hours Maximum 100 marks
SECTION A — × 8 40 marks)
Answer any FIVE questions.
1. What are the kinds of enquiry letters and what purpose
do they serve?
2. State the features of collection letters.
3. What is meant by letters of acknowledgement? Explain
the need for such letters.
4. As a Branch Manager of a Bank, Write a letter to the
Head office recommending a loan requested by a
customer.
5. What is an Agenda? How does agenda help on requesting
the proceedings of a meeting?
6. What are the guidelines to be observed while writing a
report?
7. State the information to be furnished in a letter of
application for employment.
8. Write a letter from LIC intimating the policy holders
about the maturity of the policy.
Sub. Code
11
DE-2444
2
Ws6
SECTION B — × 15 60 marks)
Answer any FOUR questions.
9. Describe with illustrations the different parts of business
letter.
10. You have received an order for 20 computers from an
educational institution. Write a suitable reply.
11. A customer has returned a bill stating that he has been
charged for goods that were not delivered to him. Draft a
letter to be enclosed with the corrected bill.
12. Draft an application for the posit of the Secretary of big
public limited company.
13. Draft the minutes of the Annual General Meeting of the
Shareholders of BHEL, Trichy.
14. Write an authorisation letter to the Bank to remit LIC
premiums and to collect the dividend from some
companies.
15. Draft a circular letter inducing your customers to buy a
new pen which you have recently put on the market.
————————