M.Com. (Semester II) (CBCS) Examination, 2017
M.COM
ENTREPRENEURSHIP
Day Date: Friday, 28-04-2017 Max. Marks: 70
Time: 10.30 AM to 01.00 PM
N.B. All questions are compulsory.
Figures to the right indicate full marks.
Q.1 Multiple Choice Questions: Marks Each) 14
The resistance of employees in an organization against flexibility,
growth and diversification can be overcome by developing
Entrepreneurship Intrapreneurship
Managerial domain Administrative domain
For the success of business plan the goals should be
Limitless Generalized
Specific Imaginary
is not an essential part of the contract.
All the parties involved should be named
Transaction should be describe in detail
Obtain signatures of the persons involved
Place where contract takes place
Normally sponsor links are used in type of promotion.
Publicity Trade shows
Personal selling Internet advertising
factors should be considered while assessing the space for
business.
Parking Access from roadways to facility
Delivery rates All of the above
work environments should be good for starting the new
enterprises.
Finance and marketing Finance and R&D
Marketing and R&D Marketing and IT
is to be considered in economy while conducting
environmental analysis.
GNP Disposable income
Unemployment Channel of distribution
is commonly used to measure the short-term solvency of
the venture.
Debt to equity ratio Current ratio
Profitability ratio Activity ratio
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is a barrier to new product creation and development.
Trial and error Opportunity parameter
Opportunity cost Intrapreneurship culture
10) Target market is
A group of customers a venture reaches by accident
All consumers who purchase the venture's product
A specific group of potential customers towards which a
venture aims its marketing plan
A chain of discount stores
11) Capital rising entirely depends on the entrepreneur in
Corporation Sole proprietorship
Partnership All of above
12) Developing a new idea through inquiry and testing is called
Heuristics Forced relationship
Scientific method Value analysis
13) A patent is granted for a specified amount of time because of the
assumption
That during this time firm will cover its development costs
That firm will earn a sufficient profit during this period
To limit the monopoly of the firm
That it will stimulate idea and development of a better product
14) measures how efficiently the organization is using its
assets.
Liquidity Ratios Leverage Ratios
Operating Ratios Profitability Ratios
Q.2 Write short notes: 14
Mergers and Acquisitions
Characteristics of entrepreneur
Q.3 Write short answers: 14
State methods of generating ideas
Explain the terms Patents. Trademarks and Copyrights
Q.4 Answer any one of the following questions: 14
What is entrepreneurial finance? Discuss various sources of
finance for entrepreneurs?
Briefly explain about Women entrepreneurs and the challenges
faced by them.
Q.5 Answer any one of the following questions: 14
What is functional plan? Explain in detail about steps in marketing
plan for the new venture.
State role of entrepreneurship in economic development and the
factors affecting on emergence of entrepreneurship.