M.B.A. DEGREE EXAMINATION, APRIL 2017.
Fourth Semester
INTERNATIONAL MARKETING LOGISTICS
(2013 Onwards)
Time 3 Hours Maximum 75 Marks
Section A x 3 15)
Answer all questions.
All questions carry equal marks.
1. What do you mean by supply change management?
2. What do you understand by conference system in linear
shipping operations?
3. Write a short note major ports of India.
4. What are the benefits of warehousing?
5. What is the C and F agents in transportation?
Section B x 10 50)
Answer all questions, choosing either or
All questions carry equal marks.
6. Write a short note on any two of the following
Containerization
Supply Chain Management
Problems faced by ports in India
Structure of Civil Aviation in India
Or
Narrate the role of intermediaries in efficient and
effective logistics.
Sub. Code
652402
RW-035
2
Ws9
7. Explain briefly the concepts of 3PLs and 4PLs in
logistics management.
Or
Write an explanatory note on the role of Indian
Railways in the movement of export import traffic.
8. Write a brief note on multi-modal transportation
and combined transportation.
Or
Explain the concept, objectives and scope of
international marketing logistics.
9. Distinguish between linear and tramp shipping.
Or
Explain briefly the role of IT in Logistics.
10. Write an explanatory note on Charter Party and its
main clauses.
Or
Distinguish between registration and classification
of ship. Explain briefly the principles of shipping.
Section C x 10 10)
Compulsory question.
11. Explain why logistics is considered as the important
activity of marketing.