B.C.A./B.B.A. (Sem. EXAMINATION, 2018
BUSINESS COMMUNICATION
(2013 PATTERN)
Time Three Hours Maximum Marks 80
N.B. Answers any five questions.
(ii All questions carry equal marks.
1. What is Written Communication Explain merits and limitations
of Written Communication.
2. Define Art of Listening. Explain Barriers to Listening.
3. What is Business Letters Explain in detail essentials of Business
letters.
4. Write a circular letter to their clients from M/s Akash
Company, Dhule for shifting office in new place.
Write a complaint letter to Rakesh Electronic Limited, Mumbai
for sending wrong goods.
5. What is Non-verbal Communication Discuss advantages and limitations
of Non-verbal Communication.
P.T.O.
[5363]-104 2
6. Distinguish between Telegram and Voice mail.
7. Write short notes on (any four)
Process of Communication
Contents in Report
Layout of business letters
Contents in Job application letter
Sales letters
Overcoming Barriers to Communication.