Exam Details
| Subject | Introduction To Retail | |
| Paper | ||
| Exam / Course | M.Sc. Fashion Merchandising And Retail Management (MSCFMRM) | |
| Department | School of Engineering & Technology (SOET) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | December, 2015 | |
| City, State | new delhi, |
Question Paper
1. Define Retailing. List down the various functions performed by a retailer.
2. Does understanding consumer psychology help in promoting retail business growth? Discuss.
3. Identify the different formats of retailing, on the basis of merchandise offered.
4. Review the typical clearances that a retailer would require before he/she starts his/her retail operation.
5. Discuss the demographic changes that are taking place in India. Identify the retailers who stand to gain and those who may lose out because of these changes.
6. Would strategies for retailers differ in the four stages ofRetail life cycle? What strategies should be emphasized at each of the four stages?
7. What is the role of retailing in the marketing mix Discuss its role in the marketing channel.
8. "Retailing is not just an economic activity, but also one of significant social meaning." Discuss with suitable examples.
9. What are the challenges being faced by organized retail in India Explain with suitable examples.
10. What are the opportunities and challenges faced by e-tailers in India
2. Does understanding consumer psychology help in promoting retail business growth? Discuss.
3. Identify the different formats of retailing, on the basis of merchandise offered.
4. Review the typical clearances that a retailer would require before he/she starts his/her retail operation.
5. Discuss the demographic changes that are taking place in India. Identify the retailers who stand to gain and those who may lose out because of these changes.
6. Would strategies for retailers differ in the four stages ofRetail life cycle? What strategies should be emphasized at each of the four stages?
7. What is the role of retailing in the marketing mix Discuss its role in the marketing channel.
8. "Retailing is not just an economic activity, but also one of significant social meaning." Discuss with suitable examples.
9. What are the challenges being faced by organized retail in India Explain with suitable examples.
10. What are the opportunities and challenges faced by e-tailers in India
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Business Communication-I
- Communication Skills-I
- Company Law
- Consumer Behavior
- Elements Of Fashion
- Fabric And Garment-I
- Fabrics And Garments-II
- HRM/Organizational Behavior
- Import-Export Documentation
- International Retailing
- Introduction To Retail
- Managerial Economics
- Marketing Management
- MSCFMRM
- Retail Branding
- Retail Communication
- Retail Merchandising-I
- Retail Merchandising-II
- Retail Operation
- Retail Strategy
- SalesManagement
- Store Planning-Site Selection/Mall Management
- Supply Chain Management