Exam Details
| Subject | Visual Merchandising And Store Management | |
| Paper | ||
| Exam / Course | Diploma inRetailing | |
| Department | School of Management Studies (SOMS) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | June, 2016 | |
| City, State | new delhi, |
Question Paper
No. of Printed Pages: 2 IBRL-012I
BBA IN RETAILING
Term-End Examination
June, 2016
o
BRL-012: VISUAL MERCHANDISING AND
STORE MANAGEMENT
Time: 2 hours MaximulIl Marks: 50
Note: Attempt any five questions. All questions carry equal marks.
1. What is visual merchandising? Discuss essential features of visual merchandising.
2. What do you mean by store layout? Discuss in brief different types of store layout.
3. What do you mean by window displays? Discuss in brief.
Explain the significance of "proportion".
4. Explain 'Fixtures'. How do fixtures create visual package? Explain with the help of suitable examples.
5. Give a comparative analysis of different retail format with respect to apparels.
6. Explain the significance of Kiosks retailing in the context of Indian market.
7. Is visual merchandising important for Food Courts? Justify.
8. Write notes on any two of the following:
Elements of Visual Merchandising
Importance of Clove lighting and Track lighting
Facade Signage
Benefits of Micro Space Planogramming
BBA IN RETAILING
Term-End Examination
June, 2016
o
BRL-012: VISUAL MERCHANDISING AND
STORE MANAGEMENT
Time: 2 hours MaximulIl Marks: 50
Note: Attempt any five questions. All questions carry equal marks.
1. What is visual merchandising? Discuss essential features of visual merchandising.
2. What do you mean by store layout? Discuss in brief different types of store layout.
3. What do you mean by window displays? Discuss in brief.
Explain the significance of "proportion".
4. Explain 'Fixtures'. How do fixtures create visual package? Explain with the help of suitable examples.
5. Give a comparative analysis of different retail format with respect to apparels.
6. Explain the significance of Kiosks retailing in the context of Indian market.
7. Is visual merchandising important for Food Courts? Justify.
8. Write notes on any two of the following:
Elements of Visual Merchandising
Importance of Clove lighting and Track lighting
Facade Signage
Benefits of Micro Space Planogramming
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Buying and Merchandising
- Buying And Merchandising - II
- Customer Service Management
- Customer Value Management
- Human Resources
- It-Enabled Retailing
- Overview of Retailing
- Retail Management Perspectives Communication
- Retail Marketing and Communication
- Retail Operation And Store Management II
- Store Organisation-1
- Visual Merchandising And Store Management