B.B.A. (Semester IV) (CGPA) Examination Mar/Apr-2018
EVENT MANAGEMENT
Time: 2½ Hours
Max. Marks: 70
Instructions: All questions are compulsory. Figures to the right indicate full marks.
Q.1

Choose correct alternative.
07
The venue manager is generally a permanent employee.
Private
Permanent
Contractual
Temporary
Events tend to have high budget and high profiles.
Festival
Promotional
Family
None of these
is a powerful creator of mood.
Stage
Music
Decor
Layout
should be realistic measurable.
Objectives
Events
Audience
None of these
Market is the process of analyzing your customers in group.
Planning
Segmentation
Competition
None of these
The appropriate for formal occasions should be included on the invitation.
Food
Music
Dress
Guest
is generally required for premises, equipments, cash other valuables.
Security
Planning
Organizer
Host

State Whether the following statement is True or False.
07
Volunteers do not have the right to be treated as coworkers.
In Greek marriage the priest crowns both the bride groom.
Briefing the staff before the event is essential.
Core talent creates variation in every event.
Manager's in charge of staffing need not be aware of legal requirement of staffing.
Technical problems are professionals.
The importance of conducting rehearsals cannot be underestimated.
Q.2
Write short answer for the following (Any two)
14
Proposal of event
Key Elements of event
Size of event
Page 2 of 2
SLR-CU-27
Q.3
Write short answer for the following (Any two)
14
Security
Types of event
5 of Event
Q.4
What are different jobs in event management?
14
OR
Explain the emergency planning process.
Q.5
Explain the process of event marketing.
14
OR
Explain the different types of financing statements.